Iş Sanat opens a new exhibition in the metaverse

A Non-Fungible Token (NFT) exhibition brings together a special selection of works under the virtual roof of the Iş Sanat Museum.

The exhibition, titled “A Walk on the Bosphorus with Paintings,” will be hosted on Decentraland, a decentralized virtual real estate platform that uses blockchain infrastructure.

In the exhibition, master painters such as Hikmet Onat, Bedri Rahmi Eyüboğlu and Halil Paşa, whose works are also part of Işbank’s painting collection, will depict the blue waters and shores of Istanbul. Their paintings will be presented to visitors in the form of NFTs.

Preview of the NFT exhibition titled “A walk on the Bosphorus with paintings”, April 1, 2022. (Photo courtesy of İş Sanat)

The opening of the exhibition, which will last three days between Tuesday and Thursday, will be held with the participation of a limited number of guests. NFT invitations required to attend the preview can be obtained from metaverse.issanat.com.tr through the end of Monday.

NFT invites that use blockchain technology to create smart contracts have been produced specifically for the preview and invites have been limited to one thousand. After the preview, “A Walk on the Bosphorus with Paintings” will be open to all visitors from Friday to April 20, whether or not they have an NFT invitation.

Thanks to augmented reality applications, another technology used in the exhibition, the NFT works exhibited in the digital environment are combined with physical and digital experiences. The technological layout of the exhibition was prepared with the cooperation of the innovation centers of Işbank and its technological subsidiary Softtech in Turkey and China.

Commenting on the exhibition, Işbank’s corporate communications director, Gül Meltem Atılgan, pointed out that the company is happy to undertake pioneering projects that add value to the country’s social life in the fields of education, environment, culture and the arts, in addition to financial activities.


Preview of the NFT exhibition titled
Preview of the NFT exhibition titled “A walk on the Bosphorus with paintings”, April 1, 2022. (Photo courtesy of İş Sanat)

“We offer multidimensional best practices in digital banking and open banking in Turkey, and we innovate. We also use our strong skills in this area in innovative projects as part of our understanding of social contribution. Last year, we translated the work titled “Landscape – Ortaköy” by Hikmet Onat, which has been registered in our art collection, into NFT and started our work in this area,” he said. she declared.

On another note, the curator of the exhibition, Gül Irepoğlu, said that the restoration of the historical building of Işbank in Beyoğlu, Istanbul is continuing. The first exhibition will host a rich collection of paintings that the Turkish bank Işbank has amassed since the 1940s.

“We have prepared an exhibition in which we will sail together on a virtual ferry, following the master painters in their collections, looking at the old views of the Bosphorus through their eyes and their impressions,” she said.

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